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(c)iStock.com/Leonardo PatrizAs Team GB observe their record haul the 2016 'Summer of Sport' that has seen global audiences gather for...

Imagine if brands had the opportunity to interact with customers in ways that were not only relevant and personal but...

Brands that craft loyalty programmes know that they are about the customer -- not the business enterprise.The benefits of client...

(c)iStock.com/BraunSSalesforce has entered into a definitive agreement to purchase cloud trade platform Demandware for $2.8bn (#1.94bn).Demandwareis an industry leading enterprise...

(c)iStock.com/istocksdailyEBay Enterprise and Innotrac have rebranded as Radial, a brand new commerce technology and operations supplier. The move comes following...

86 percent of companies worldwide report that the potential negative consequences of non-compliance with the upcoming EU General Data Protection...

Facebook has declared a (free) version of Messenger to be used by companies on their websites. Talk goes that this...

The tables have now turned. Rather than entrepreneurs using blanket advertisements to draw on customer interest and increase awareness of...

©iStock.com/DragonImagesA whopping 174% grew from an program usage increase of 76% in 2014 according to Flurry Analytics. Its characters were...

(c)iStock.com/gremlinThe majority of consumers trust peers, friends and much . But who do consumers hear the online? If high-profile characters...