Have you ever calculated the cost of an onboarding procedure that was unsuccessful? Or do you believe your organization uses its potential ?
Let us imagine now a different circumstance. All newcomers are introduced to their workplace so well that they can execute their tasks. Sales representatives who offer customer service that is high right from the start are produced by knowledge trainings. Employees represent the company and its mission in the best way possible and understand details about each product in the portfolio. It is, if the description above is not about your company.
Companies that are focused on a successful employer branding plan see some possible in engaging newcomers. That involvement, during their first days on the job, may entail preparing the job gear and meeting with the staff. But not just. Gamification may also be an interesting layer to skills or knowledge trainings needed to perform all work assignments in a suitable way.
A smooth start at a new office
Meeting new team members, preparing the work equipment, installing all programs or setting up an account in the main messaging application utilized by the corporation. All these actions are easy however, without appropriate directions, they may be stressful and require way more time than you would initially expect. However these activities may turn into an excellent step by step guide, attractive to our employees that are new. For this reason, we’ve produced a ‘match’. A small app where every new employee may delight in learning all the information they need to begin their job.
The end result was almost 100 percent of novices acclimatizing within the first week at work to their new office and participating in the game.
Gaining understanding as an experience
Can you utilize e-learning apps to train your sales representatives that are future? Or do they get other materials, catalogues or leaflets to get acquainted with customer service or your product portfolio tricks? What outcomes can you get? One of our clients approached us to ask whether we saw a chance to boost his current effects in understanding coaching by combining the educational content from e-learning platforms and advertising materials with participating solutions to make a universal instrument to encourage sales forces to improve their expertise and skills by participating in a gamification scenario.
We employed a platform that pushes the content about customer’s products, customer service along with the brand. After adding the interesting factor, entertaining storyline and a bit of rivalry, users visited our platform and took as many activities as they can to detect the content.
The more we know about the consumers of a solution, the better we can inspire them to undertake certain actions like studying new products and their competitive benefits.
Within our job we revisit users’ activity month by month and then adjust our gamification mechanisms. Our work brought the following results:
- A 28% increase in the weekly frequency of visits because of the debut of a new feature – educational duels between users,
- a 198 percent increase in the monthly amount of openings of the educational content following the alteration of task mechanics to the consumers’ preferences.
Their methods of learning and information about your workers can be utilised to raise newcomers’ operation and to plan subsequent trainings.
A chance cost of onboarding
Each worker participation software may have various forms and be used to attain goals.
Gamification may have effect on jobs connected with beginning work at a company. It can also be a heart of this knowledge training program. The right question to ask isn’t whether to present gamification, but what’s your current opportunity cost connected with an onboarding – and also how do you reduce that amount with solutions?
Text ready with collaboration fromComarch.